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So, I'm planning on starting my first hatchery (for fun), and I'm not quite sure if these pairs are good to start with. I'm still pretty new, so I'm not certain about this stuff.
My pairs are here. Any advice for changing/improving my pairs or any other tips are very helpful. I'm definitely not planning on starting the hatchery any time soon, fyi.

@CrowJade
As you're new, you may not know this, but breeding in FR works off of the wheel. The parents' position on the wheel determines all of the colors that the hatchlings can have.

Let's take Sullivan and Sombra: their secondaries are Shadow and Orchid. All of the colors between and including Shadow and Orchid are possible for their offspring to have.

This tidbit of information is important for hatcheries because people want to know what they're going to get. Hatchery pairs should have as little range as possible so people know what to expect from your pairs. You can still have a little bit of range, but they shouldn't be huge, unless you're making a pair with colors that match everything (for example, Obsidian/Obsidian for primary/secondary, and then the tert has a huge range. These used to be super popular as Metallic/Alloy/Opal Imperials several years ago).

If you're starting a hatchery for fun and don't want to use it as a main source of income, then go for it. However, if you're looking to actually make some money, then I wouldn't expect all that much traffic with the pairs you have now. Mostly due to the range, but a bit due to the genes as well. Not sure how popular Iri/Shim/Circuit is nowadays (think that gene and color combination also used to be popular years ago, but I don't think it is today).

Hatcheries are extremely difficult because the dragon market is extremely saturated, so you want pairings that stand out amongst everything else. Consistency and reliance is key here.

Good luck!

@CrowJade i like your pairs! running a hatchery for fun is the best way to do it imo.

i suggest putting a link to your hatchery in your signature once you have the thread up and running. this means you get a subtle advertisement every time you make a forum post. your hatchery tab is tidy and pretty, although i suggest moving anything like wishlists or goal lists into the bios of uninvolved dragons.

once you’re set up, you should ask other hatcheries to be affiliates! they might bump your thread, or list you in their affiliates post for people to see when their hatchery gets traffic. and you can do the same for them.

as for ranges, you can actually have pretty wide ones if you want! if you go for a broader range, it helps if you have either two close ranges and then a wide third (tertiary or secondary works best for the wide one i think, but you do you!) or something like one tight range and two wider ranges that are both in the green range, or in the purple-blue range, or maybe one is just in the oranges and the other is in the blues. this does help with consistency and marketability; but like you said, it’s for fun, so you can do what you want without focusing too much on sales.

@CrowJade

Here are some tools I've been using on my pairs:

Gene Rarity - Not all genes were made equal. Some are rarer than others. So these show you your chances of getting a certain gene when paired with another.
Old (not updated since January of this year)
New (run by someone else. Includes VS info, but still a bit of a WIP)

Color Predictor - Input the colors of s potential pair and it'll show you all color options for hatchlings.

Breeding Pair Cards - Buyers like seeing the gene and color options of pairs, so it's usually best to make a breeding card for the pair. Lots of people will make them for a price, or you can make them yourself. There are also two free tools that you can use.
Tool 1
Tool 2

Breeding Pair Sale and Trading - Some people like to sell breeding pairs they no longer use or they like to trade. Sometimes it helps to have pairs made by others as it adds variety to your hatchery.

Breeding Pair Trading Hub
Breeding Pairs For Sale


Also, peruse other hatcheries. Look at what pairs people have and which ones seem to be the most popular. Use that information to help guide you in curating your pairs.

You're also welcome to take a look at my pairs in my lair tab here and my hibden here. The females are the ones that have all of the breeding info.

@CrowJade

My advice would be to try and implement a theme on your hatchery or have themed pairs. That way, people will know what to expect from your hatchery. If they need a certain color or breed of dragon, they'll know they can go to yours.

Once you have your potential theme and pairs, try and get a banner. That way, you can put it in your signature so it gets advertised every time you post in a forum. Again, the theme would help out in this since people will know what they're going to be getting at your hatchery.

If you do start a hatchery, pay attention to which dragons people want. For example, if a lot of people want a dragon from one of your pairs, try to make another pair like that, since that pair is in high demand.

Lastly, have fun! Coming from a (former) hatchery owner, I decided to put my hatchery on a hiatus because it was getting to be stressful and boring. I wanted to try experimenting and breeding random dragons together to see what I would get. Due to my pairs, I couldn't do that since I needed to breed set dragons together. Don't be afraid to change up the pairs, or do whatever you want to do to ensure that you're having fun.